{"id":17973,"date":"2025-02-07T11:10:41","date_gmt":"2025-02-07T11:10:41","guid":{"rendered":"https:\/\/blog-content.thortful.com\/?p=17973"},"modified":"2025-02-12T12:05:04","modified_gmt":"2025-02-12T12:05:04","slug":"who-said-romance-was-dead","status":"publish","type":"post","link":"https:\/\/blog-content.thortful.com\/who-said-romance-was-dead\/","title":{"rendered":"The rise in rude and funny Valentine\u2019s cards"},"content":{"rendered":"<p>The day of love is just around the corner, but how are Brits planning on expressing themselves this Valentine\u2019s Day? From gushy letters to hilarious (or some may say rude) cards, there are a bunch of ways to tell your other half just how much you appreciate them. But is one way more popular than the other? And are Brits leaning towards more humorous expressions of affection nowadays?<\/p>\n<p>To find out, we analysed card sales data from 2022-2024, looking at which card categories have been flying off the shelves. We uncovered which locations across the UK are sending the most cards, as well as which regions seem to prefer cheeky over traditional designs. Intrigued? Dive into our full rundown below!<\/p>\n<h2>Which regions in the UK are showing the most love?<\/h2>\n<p>By analysing Valentine\u2019s card sales data from 2023-2024 compared to 2022-2023, we\u2019ve uncovered in which UK locations people are embracing their romantic sides. It turns out many in Manchester are getting in the Valentine\u2019s Day spirit, evidenced by the huge 86% increase we\u2019ve seen in card sales (compared to Liverpool\u2019s 50% and Bristol\u2019s 40%).<\/p>\n<p>Cities like Glasgow and London have seen a 37% increase, while sales in Leeds and Kirklees have grown by 31% and 30%. Birmingham, Bournemouth, and County Durham all experienced steady increases of 28%, with Dorset and Cornwall showing more modest growths, sitting at 13% and 4%.<\/p>\n<p>But what kinds of Valentine\u2019s cards do Brits adore? Well, rude cards have surged in popularity between 2022-2024, and we found a whopping 54% increase in sales overall! That\u2019s right, people are trading traditional messaging for more tongue-in-cheek humour nowadays. Funny card sales also skyrocketed by 34%, showing that for many, sappiness might be a thing of the past\u2026<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-17976 \" src=\"https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03.png\" alt=\"\" width=\"642\" height=\"1277\" srcset=\"https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03.png 1920w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-151x300.png 151w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-515x1024.png 515w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-768x1528.png 768w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-772x1536.png 772w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-1030x2048.png 1030w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-1100x2188.png 1100w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-800x1591.png 800w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-55x110.png 55w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-03-111x220.png 111w\" sizes=\"(max-width: 642px) 100vw, 642px\" \/><\/p>\n<h2>How do card buying trends vary across the country?<\/h2>\n<p>Next, using card sales data from 2024, let\u2019s uncover the most popular Valentine\u2019s card categories by location! Those in Liverpool show their romantic side via humour the most, with 45% opting for a funny Valentine\u2019s card, compared to just 2% picking a traditionally pretty design. We found similar results for shoppers in Manchester, with 39% opting for a card infused with humour!<\/p>\n<p>Those in Stockport and Chester are also channelling their amusing sides, with funny card sales increasing by 39% and 40% (with figures in this range being seen in most regions). There\u2019s less of a demand for \u2018pretty\u2019 cards, with many areas seeing just a 2% increase, yet traditional \u2018love\u2019 cards are still standing their ground, with areas like Buckinghamshire showing a 32% increase!<\/p>\n<p>But what about cards that take things one step further, straying into the cheekily rude territory?<\/p>\n<p>Well, Cornwall, Wiltshire, and County Durham show the highest increases for rude cards (sitting at 15%), with many shoppers opting for designs that\u2019ll have their partner laughing (or blushing). With a 14% increase, Bournemouth follows closely behind.<\/p>\n<p>So, it would appear that nothing says \u201cI love you\u201d like a card that pokes fun or showcases humour. Having said this, there\u2019s still a clear demand for romantic designs, with many shoppers going down the traditional route to express their affection.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-17974 \" src=\"https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02.png\" alt=\"\" width=\"633\" height=\"1180\" srcset=\"https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02.png 1920w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-161x300.png 161w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-549x1024.png 549w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-768x1432.png 768w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-824x1536.png 824w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-1098x2048.png 1098w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-1100x2051.png 1100w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-800x1492.png 800w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-59x110.png 59w, https:\/\/blog-content.thortful.com\/wp-content\/uploads\/2025\/02\/Who-said-romance-is-dead-02-118x220.png 118w\" sizes=\"(max-width: 633px) 100vw, 633px\" \/><\/p>\n<h2>Top tips for nailing the perfect Valentine&#8217;s card this year<\/h2>\n<p>Feeling overwhelmed by all the different options? Here are a few top tips to bear in mind when you\u2019re searching for the perfect Valentine\u2019s card:<\/p>\n<h3>1.\u00a0\u00a0\u00a0\u00a0 Consider your partner&#8217;s love language<\/h3>\n<p>Are they all about poems, red roses, and grand romantic gestures? Or do they like to keep things low-key, preferring humour over gushy affection? You know your partner best, so take some time to think carefully about their <a href=\"https:\/\/www.thortful.com\/blog\/what-are-love-languages\/\">love language<\/a> before settling on a design.<\/p>\n<p>If they\u2019re into words of affirmation, your best bet is probably a <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/cute\">cute<\/a> Valentine\u2019s card featuring sentimental messaging\u2014from romantic quotes to endearing phrasing, there are a variety of routes to go down. Or, if you and your other half have a banter-based relationship, a hilariously <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/rude\">rude<\/a> card might better suit the vibe.<\/p>\n<h3>2.\u00a0\u00a0\u00a0\u00a0 Think about their interests<\/h3>\n<p>The next option is to go with a card based on their interests. From illustrations featuring famous faces to movie quotes and more, show them just how well you know them by picking out a super thoughtful design!<\/p>\n<p>Perhaps they\u2019re into their art? If so, select a <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/traditional\">traditional<\/a> card boasting a stunning illustration. Also, don\u2019t forget to personalise your <a href=\"https:\/\/www.thortful.com\/gifts\">gifting<\/a> to make your loved one feel seen. Whether they\u2019re into chocolates, flowers, or experience-based gifts, surprise them with something unique this February 14<sup>th<\/sup>.<\/p>\n<h3>3.\u00a0\u00a0\u00a0\u00a0 Personalise it<\/h3>\n<p>While a unique card is bound to be a hit, make sure to craft a heartfelt message inside for double the thoughtfulness. Whether it\u2019s a short and sweet message or a full-blown declaration of love, take some time to let your other half know just how much they mean to you. Lost for words? We\u2019ve got a guide on <a href=\"https:\/\/www.thortful.com\/blog\/what-to-write-in-a-valentines-day-card\/\">what to write in a Valentine&#8217;s Day card<\/a> which is filled to the brim with ideas!<\/p>\n<p>So, there we have it: our insights on the nation\u2019s favourite Valentine\u2019s cards (as well as how to pick out the perfect design). Every relationship is different, so whether you plan on channelling your inner cupid or jokester, we\u2019ve got an array of <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\">Valentine&#8217;s Day Cards<\/a> for you to explore here at thortful.<\/p>\n<p>From <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/funny\">funny Valentine&#8217;s cards<\/a> to <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/romantic\">romantic<\/a> options for all you lovebirds out there, we\u2019ve got you covered this year. Our independent illustrators are a talented bunch, designing cards <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/male\">for him<\/a>, <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/female\">for her<\/a>, and of course <a href=\"https:\/\/www.thortful.com\/cards\/valentines-day\/from-the-dog\">from the dog<\/a>. So, dive into whichever collection takes your fancy, and find the perfect design today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The day of love is just around the corner, but how are Brits planning on expressing themselves this Valentine\u2019s Day? From gushy letters to hilarious (or some may say rude) cards, there are a bunch of ways to tell your other half just how much you appreciate them. But is one way more popular than&hellip;<\/p>\n<a class=\"read-more-link\" href=\" https:\/\/blog-content.thortful.com\/who-said-romance-was-dead\/ \">Read More<\/a>","protected":false},"author":19,"featured_media":17975,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[471],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Who Said Romance Was Dead? The Rise in Funny Cards | thortful<\/title>\n<meta name=\"description\" content=\"From cute to crude and downright hilarious, what kinds of cards are Brits sending on Valentine\u2019s Day? We\u2019ve done some digging to uncover the top card trends!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog-content.thortful.com\/who-said-romance-was-dead\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Who Said Romance Was Dead? The Rise in Funny Cards | thortful\" \/>\n<meta property=\"og:description\" content=\"From cute to crude and downright hilarious, what kinds of cards are Brits sending on Valentine\u2019s Day? 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