{"id":10810,"date":"2022-08-31T10:10:15","date_gmt":"2022-08-31T09:10:15","guid":{"rendered":"https:\/\/blog-content.thortful.com\/?p=10810"},"modified":"2023-01-24T15:34:13","modified_gmt":"2023-01-24T15:34:13","slug":"5-tips-for-designing-a-top-seller","status":"publish","type":"post","link":"https:\/\/blog-content.thortful.com\/5-tips-for-designing-a-top-seller\/","title":{"rendered":"5 Tips for Designing a Top Seller"},"content":{"rendered":"\t\t
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With key seasons coming up, it\u2019s always good to think about how you can make your next card a bestseller. We\u2019ve shortlisted 5 tips to\u00a0help you ensure\u00a0your next design is a success!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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1. Cards are for occasions\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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We know that when designing a card, it\u2019s important to think about trends, and humour, and making it look great\u2026but with all of this, it\u2019s easy to forget that a card has a purpose: to send a greeting for a particular occasion!<\/p>

Make sure your card is geared towards a specific, card-sending occasion. It could be anything from Birthday\u00a0to Get Well or Anniversary \u2013 use our categories on the site\u00a0if you\u2019re looking for inspiration! Sometimes it\u2019s as easy as adding \u2018Happy Birthday\u2019 to a pre-existing caption: this\u00a0can really help to make your card fit for its purpose, and mean that customers are much more likely to click on it.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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2. Who will send it, and who will receive it?\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Remember to think about who will send your card (i.e. the customer) and who they might be sending it to. What is the tone of your card? Does it suit a friend or a parent, a colleague or your uncle?<\/p>

Make sure that whoever your card is designed to be from and to, it suits the relationship that it is targeted at. There is such a thing as \u2018too rude\u2019 to say to your mum, and not familiar enough to send to your friend, so think this through carefully!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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3. Make it relatable\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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One thing we\u2019ve discovered in our time is that cards are like memes: the more relatable they are, the more popular they are. If you can find a card which\u00a0resonates with you then you\u2019re much more likely to buy it \u2013 whether it makes you chuckle, \u2018facepalm\u2019 or blush \ud83d\ude09<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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4. Does it look good?\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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It sounds obvious, but the aesthetics of your card are really important! Firstly, does\u00a0the style\u00a0of the design match the subject matter? If you\u2019ve got a really cheeky, lad-ish caption then ensure your design has a masculine feel \u2013 swirling hand-lettered script just won\u2019t work!<\/p>

Secondly, is your design clear enough to read at a thumbnail size? If it doesn\u2019t look enticing enough to click on at this size then it simply won\u2019t get chosen.<\/p>

Similarly, make sure that your design has a clear aesthetic, and that it looks visually different to other cards \u2013 it needs to stand out from the crowd and jump out at customers! A mistake often made is that designs don\u2019t look contemporary enough \u2013 it doesn\u2019t need to be super-modern, but if the design looks dated (and isn\u2019t a modern take on a retro theme) then it won\u2019t get picked<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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5. If you\u2019re funny, you\u2019re in the money\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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If there\u2019s one thing we Brits appreciate, it\u2019s humour. People love something that gives them a little lift in their everyday life! Funny cards\u00a0also tend to sell well \u2013 humour usually makes your card relatable after all.<\/p>

Of course, there\u2019s a time and a place for humour \u2013 no one wants a \u2018funny\u2019 sympathy card \u2013 but if you can make your card funny then it\u2019s that bit more likely to be a bestseller!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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We hope this helps you create your best design yet!<\/p>

Got feedback? Drop us an email on\u00a0talktous@thortful.com<\/a><\/em><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

With key seasons coming up, it\u2019s always good to think about how you can make your next card a bestseller. We\u2019ve shortlisted 5 tips to\u00a0help you ensure\u00a0your next design is a success! 1. Cards are for occasions We know that when designing a card, it\u2019s important to think about trends, and humour, and making it…<\/p>\nRead More<\/a>","protected":false},"author":18,"featured_media":10811,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[530,534,1],"tags":[],"acf":[],"yoast_head":"\n5 Tips for Designing a Top Seller - thortful<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog-content.thortful.com\/5-tips-for-designing-a-top-seller\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Tips for Designing a Top Seller - thortful\" \/>\n<meta property=\"og:description\" content=\"With key seasons coming up, it\u2019s always good to think about how you can make your next card a bestseller. 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